Who to follow and why !

I decided to follow 5 people/organizations that will help me build my brand all of them in different ways:

-Elon Musk, because he is a great businessman, creator, leader, and motivator!
He promotes entrepreneurship and encourages people to start their own businesses. He has a developed innovative spirit and I am sure that his tweets concerning development, creativity and leadership will help me a lot or it will at least galvanize me!

-CNN, because it’s news, you have to be aware of what is happening in the world.
It would be very hard to build your brand and present it to the world if you’re ignorant on what is happening on the different area of the world. News can help you opening up to others culture and be more accurate with your targeted market. I particularly chose CNN because it’s a very popular and powerful, global news channel and work with reliable, serious and trustable sources.

-J.K Rowling, because she is an inspiring leader, she cares about the planet and all it’s environmental and sociological issues. Her tweets are relevant and accurate this is why I think she is an inspiring leader.
Also she promotes equality between males and females, what I can adjust to my brand image.

-Complex, because it’s a very popular magazine that keeps track of the trends especially Internet trends, its target is young active people, what matches the target that I want to reach on the social medias.

-Russell Westbrook, because he is the prototype of the perfect hardworking athletes and this spirit can match the brand image that I am trying to project.
Westbrook is a successful athlete (MVP of the last NBA season), funny, and trendy which makes him pretty popular on the social media so it can only be a god thing for your brand to be associated with Russell Westbrook.

The advantages to use tweeter as a SMM tool are that tweeter is mainstream now; everybody or almost everybody has a tweeter account, so your target can be bigger, also tweeter allows you to go viral with a very fast process which can be considered as a huge opportunity on building a brand.
Tweeter helps you interact with your target, to be closer to them.

While the disadvantages to use tweeter as a SMM tool, are that: it takes a lot of time to create and upload articles, reply to the comments.

The other risk to upload regularly on tweeter is that you can loose control of the image you’re trying to give, you have to be very careful on what you say or post because it can be misinterpreted and that will cost a lot to your brand image.

Comments

  1. Hey momen ! I really like the idea to follow Russell Westbrook. Hardworking athletes can brings you a good spirit and most of the leadership.

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  2. Hi. I found out about Elon Musk for the first time after I had read your article and I would like to follow his tweets. His tweets will help me understand how to promote my business and encourage myself! Thank you for sharing your opinion!

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  3. Hello Momen ! I like your choices concerning the accounts that you are following. Also, I agree with you that a tweet can go viral by only retweeting, the opportunity of building a brand or an image can be awesome. Nowadays, sometimes tweets have more impact than speeches.

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  4. Hi Momen,

    I hope you're doing great.

    I'm happy to see that we followed some of the same persons on tweeter. Elon Musk is also for me one of the biggest leader of our time. His purposes and ideals will, without no doubts, change the world !

    Emmanuel


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  5. Hello,
    CNN is a great resource, we need to be informed of what is happening in the world. I have the CNN app on my phone and it's the first thing I check every morning. I love watching the news even though it is not always good news. My blog is about sports and I am following The NFL to be informed.

    ReplyDelete

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