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Showing posts from January, 2018

Who to follow and why !

I decided to follow 5 people/organizations that will help me build my brand all of them in different ways: - Elon Musk , because he is a great businessman, creator, leader, and motivator! He promotes entrepreneurship and encourages people to start their own businesses. He has a developed innovative spirit and I am sure that his tweets concerning development, creativity and leadership will help me a lot or it will at least galvanize me! - CNN , because it’s news, you have to be aware of what is happening in the world. It would be very hard to build your brand and present it to the world if you’re ignorant on what is happening on the different area of the world. News can help you opening up to others culture and be more accurate with your targeted market. I particularly chose CNN because it’s a very popular and powerful, global news channel and work with reliable, serious and trustable sources. - J.K Rowling , because she is an inspiring leader, she cares about the plane...

Selfmarketing and Brand Building

I find it crucial to market yourself, to me, marketing is the science of finding a need and filling it ! And when it comes to market myself, I try to define what is the need of my interlocutor and once it’s done I focus my conversation on what he/she needs. If it’s for an interview for example, I would try to sell my skills based on what the recruiter is looking for but not only my skills count, the way I express myself and the words I use does! This is why I think, properly defining the need is very important, I see it like a base for selling yourself. To build a brand, to my point of view, you need to have a solid idea of what you want to represent, what image you want the people to have of you. To build the brand into the consumers mind, I think that you need to start promoting on social media (all of them, because they all have their strengths and weaknesses) and then start selling your items on these platforms as well, because it doesn’t cost you a dime, and there is ...
(a) Explains why you are taking this class, I am taking this class because, I am really not into social media, in fact I only have an account in few of them and I use them everyday, I know the importance of the various social media that exist all across the internet, nowadays you cannot live in a modern society without social networks, it’s everywhere ! (b) Discusses what you hope to get out of it? From this class I hope that I will build new skills on the marketing field, back in my home university I had several classes of marketing but they barely talked about social media and I felt that something was missing because social media is so important in 2018 that you can’t neglect this factor when you’re implementing a marketing strategy. (c) How you plan to apply what you learn in this class. I know that social media is still a new field for several companies and in business it’s important to stay close to your customers. That is why many companies are even creat...